tips & tricks

back Design and/or production on demand

Don’t forget the sustainable option to design and produce on demand.

By producing only after you have sold an item, you avoid creating an overstock (which becomes waste in the long run). Some business models draw on crowdfunding to help realize this.

Gustin is an example of a brand that initiates a crowdfunding campaign for each piece of clothing. Once a sufficient amount has been sold, production kicks off.

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